Copywriting Services

Here are the copywriting services I offer:

Web Page Content

This includes content for your home page and for the web pages of your website.  I will provide the content in Microsoft Word or in plain text as you prefer for your website developer to add.

Sales Letters

I can provide the copy for your sales letters for your direct mail campaigns.  I can also provide copy for post cards if you prefer that option.

E-Mail Copy

An e-mail campaign involves a series of e-mails sent to potential customers at a predetermined time interval.  I can  write the content for the e-mails.

White Papers

Businesses selling products such as software or industrial equipment frequently offer white papers to potential customers.  White papers explain technical points and offer their product as a solution to the buyer’s problem.

I can write a white paper for you.  You must supply the background information about the product.

Case Studies

Case studies are used by businesses to illustrate how a customer’s problem has been solved when using a product or service sold by the business.  The case study can be on a web page or can be a PDF file that a website visitor downloads in exchange for leaving an e-mail address.

I can write a case study for you if you have a customer willing to be interviewed about her purchase.

Landing Pages

Another copywriting service I can help you with is landing pages.

A landing page is a web page on your web site or a separate, single page web site or it can even be  your home page.  It is sales copy written to get a visitor to click on your “buy button” to purchase the product you are featuring.

I can write the content of your landing page for you and help you optimize it.

Website Audit

If you already have a website with several pages, I can do a site audit to determine what changes are needed to attract more visitors … to get them to stay longer on your site … and to leave their e-mail address on your contact page.

You will receive a report with recommendations.

Website Development

If you don’t have a website for your business, I’d be happy to build one for you.  For small and medium size businesses, I would recommend using WordPress for a fast, flexible site.  You will be able to do much of the editing and updating yourself if you choose.  With the appropriate theme, your site can be optimized for laptops, tablets and smart phones.

Please click here to contact me and let me know how I can help your business.