by bmorse | May 18, 2015 | Uncategorized
Why You Should Devote Significant Time To Web Page Copywriting Several years ago I decided to start my first web site. I chose Site Build It! because it was an all-in-one site-building-hosting-and-marketing system. No need to get a web host or get involved in...
by bmorse | May 10, 2015 | Uncategorized
How To Write Attention-Grabbing Headlines “Your headline has only one job – to stop your prospect and compel him to read the second sentence of your ad.” – Eugene Schwartz, Breakthrough Advertising Every newspaper, advertisement, magazine, sales letter,...
by bmorse | Apr 12, 2015 | Uncategorized
Don’t Commit These Seven Website Sins Do you remember the late 1990s when the first web sites appeared on the internet? You saw a lot of flashing pictures … eyeballs and heads … floating banners … awful color combinations … several fonts...
by bmorse | Jan 8, 2015 | Uncategorized
What is Copywriting and How Can It Help Your Business? Copywriting is any writing that offers a product or service for sale. It’s the words used in advertising used in newspaper ads, magazines and on television. Copywriters often write the long sales letters...